miércoles 7 de diciembre de 2011

Tablet PCs and Smartphones Top the List of Most Coveted Holiday Tech Gadgets in Avira Survey

Consumers Also Want Network-enabled TVs and Gaming Consoles for the Holidays; But ¼ of Those Polled Dislike Tech Gifts Under the Tree

Tettnang, Germany, December 7, 2011 – Just under 60 percent of consumers polled in a November survey by IT security expert Avira are hoping to receive a tablet PC or a smartphone for the holidays. Network-enabled TVs came in at just over 10 percent while gaming consoles are being requested by seven percent of the survey respondents. Interestingly, 24 percent said they didn’t want to receive a tech gadget as a gift for the holidays.

What new IT gadget would you like for the holidays?

  1. 29.86% - Tablet PC
  2. 28.09% - Smartphone
  3. 24.08% - I dislike tech gadgets as a gift.
  4. 10.83% - Network-enabled TV
  5. 7.14% - Gaming Console

1,246 respondents with a margin of error of +/- 2.78 percent.

"It was very interesting to find out what gadgets people are expecting and equally interesting to hear that 1 out of 4 do not want those types of gifts during the holidays," said Elisabeth Rothbart, PR Manager at Avira. "To ensure all customers always have a fun time with their gifts, we would like to remind them to make sure the devices they do receive are secured through quality security products."

Acerca de Avira

Avira es un proveedor global de software antivirus y de soluciones de seguridad informática para consumidores y empresas, con veinticinco años de experiencia y más de 100 millones de clientes. El producto estrella de la compañía, Avira AntiVir, es conocido por su extrema fiabilidad y sus numerosos premios VB100. Y como miembro fundador de la asociación IT Security Made in Germany (ITSMIG e.V.), Avira es el único proveedor de software antivirus que garantiza que ni terceros ni gobiernos pueden tener acceso o espiar los datos de sus clientes.

Además de protegerle online, el fundador y CEO de Avira también promueve el bienestar en el mundo offline a través de la fundación Auerbach que financia proyectos benéficos y sociales en el ámbito artístico, cultural y científico. Para más información únase al foro sobre seguridad en www.facebook.com/avira.